We worked with Twitter to create custom tweet cards where users could generate a pre-populated tweet offering Olympic athletes their best wishes.
 When a user sent out a #HelloFromHome tweet through the twitter card, they received a custom 'Thank You' video from the athlete they tweeted to.
 And even without the custom tweet card, thousands of Twitter users sent out their own #HelloFromHome messages to Team USA.
 We created custom Snapchat filters where users could cheer on their favorite athletes, teams, countries and sports.
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